Looking Foward!


Yes, we know. Spring's not even here yet, and we dare talk about Fall? That is the age old question asked every season of the fashion industry, but the sales cycle forces us all to behave this way. Not that we're complaining - the Loomstate Fall/Winter 2011 Collection looks amazing and we can't wait to get our hands on it! Add to that a fun, talented and hard-working crew, and you've got a great recipe for a successful lookbook shoot. We got a little snap-happy with different camera apps on our phones (and multiple film and digital cameras), so check out some behind-the-scenes picture below!

Not your typical summer camp braiding circle!

Setting up the set for the day.

Our lookbook model Nanda with her best friend, the heater (she jokes).